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May 2026 Speaker Development Series: Book More Business: Growing Your Business in a Challenging Market

  • May 20, 2026
  • 12:00 PM - 1:00 PM
  • Virtual

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Join us every third Wednesday for the NSA Carolinas Speaker Development Series, designed to help you build a thriving, ethical speaking business.

May 2026 Speaker Development Series:  Book More Business: Growing Your Business in a Challenging Market

Date & Time: May 20, 2026 | 12:00–1:00 PM ET

The speaking industry is shifting. Budgets are tighter. Decisions take longer. Competition is louder than ever. The speakers who are still getting booked aren’t chasing more leads, they’re clearer, better positioned, and easier to buy. In this fast-paced virtual program, you’ll learn how today’s buyers choose speakers and what you need to do to stand out, communicate value, and confidently sell your work. This session focuses on the three drivers of bookings: strong positioning, a compelling speech, and clarity in the sales conversation. If you want more engagements on the calendar and a stronger, more sustainable speaking business, this program will show you exactly where to focus.

Key Takeaways

  • Learn how today’s buyers evaluate and select speakers in a competitive market
  • Strengthen your positioning to clearly differentiate your speaking business
  • Refine your message and signature speech to increase clarity and impact
  • Improve how you communicate value in sales conversations with confidence
  • Focus on the three drivers of bookings to build a more consistent pipeline

About the Speaker

Lois Creamer of Book More Business works with speakers and consultants who want to book more business, increase their income, and better monetize their message. With over 20 years in the speaking industry, she has presented for NSA, PSA, and organizations around the world. In 2021, she was named an Honorary Fellow of PSA England and Ireland.

She is the author of Book More Business: Make MORE Money Speaking and co-author of The Speaker Author: Sell More Books and Book More Speeches. Known for her practical, no-fluff approach to growing a speaking business, Lois brings deep industry insight paired with real-world strategies that speakers can apply immediately.


 2025 NSA Carolinas


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